Scotland's Caledonia Park signs more brands
today Dec 11, 2019
Caledonia Park, the Scottish outlet centre previously known as Gretna Gateway Outlet Village, has bolstered its sportswear credentials with the opening of Adidas and Reebok.
The news coincides with the regional outlet destination experiencing its best week of sales performance on record.
Both Adidas and Nike have opened in newly-refurbished units on the South Mall, occupying a combined 9,112 sq ft.
Nike offers its range of apparel and footwear, including signature lines such as adidas Originals, while Reebok’s store is fitted out to reflect its influential heritage in fitnesswear.
They are the latest brands to launch at the newly re-branded outlet centre, which is undergoing a £7m investment programme to become a leading retail destination.
Levi’s, Gap and Neon Sheep have also recently opened at Caledonia Park, helping it see its strongest week ever, with sales growing by 28% compared to the same time last year. The record figures were further boosted by Caledonia Park’s popularity during Black Friday.
Matthew Howard, head of property asset management at Railpen, commented: “Welcoming Adidas and Reebok to Caledonia Park is a testament to the strength of its new identity as Caledonia Park, and the significant investment we have made in its comprehensive transformation. The brands bolster our already strong sportswear line-up, which is key to Caledonia Park’s diverse retail mix, and have the power to draw increased footfall and sales, as we have witnessed in the recent record figures.”
The investment programme is due for completion in autumn 2020.
Copyright © 2020 FashionNetwork.com All rights reserved.