×
1 845
Fashion Jobs
TK MAXX
Loss Prevention Officer - tk Maxx Bristol
Permanent · Bristol
LONDON CONTOUR EXPERTS
Marketing Executive/Junior Manager
Permanent · LONDON
ESTÉE LAUDER
Tom Ford - Business Manager - Flannels - Fosse Park, Leicester - 37.5 Hours - Full-Time - Permanent
Permanent · Leicester
VF INTERNATIONAL
International Account Coordinator - Ftc 12 Month
Permanent · NOTTINGHAM
TIMBERLAND
Credit Controller - German Speaking - Timberland
Permanent · CALVERTON
THE NORTH FACE
Credit Controller - Italian Speaking - The North Face
Permanent · CALVERTON
THE NORTH FACE
Credit Controller - French Speaking - The North Face
Permanent · CALVERTON
PINKO
Supervisor
Permanent · MANCHESTER
RALPH LAUREN
Operations Manager
Permanent · Cheshire
ESTÉE LAUDER
Clinique - Consultant - Lisburn, Boots - Sprucefield - 30 Hours - Full Time, Permanent
Permanent · Lisburn
ESTÉE LAUDER
Clinique - Consultant - Edinburgh, John Lewis - 37 Hours - Full-Time, Permanent
Permanent · Edinburgh
ESTÉE LAUDER
Clinique - Consultant - Lisburn, Boots - Sprucefield - 30 Hours - Full Time, Permanent
Permanent · Lisburn
ESTÉE LAUDER
Clinique - Consultant - Lisburn, Boots - 30 Hours - Full Time, Permanent
Permanent · Lisburn
ESTÉE LAUDER
Clinique - Consultant - Lisburn, Boots - 30 Hours - Full Time, Permanent
Permanent · Lisburn
ESTÉE LAUDER
Clinique - Consultant - Lisburn, Boots - 30 Hours - Full Time, Permanent
Permanent · Lisburn
ESTÉE LAUDER
Clinique - Consultant - House of Fraser, Maidstone - 15 Hours - Part Time, Permanent
Permanent · Maidstone
ESTÉE LAUDER
Clinique - Consultant - Boots, Princes Street, Edinburgh - 14 Hours - Part Time - Permanent
Permanent · Edinburgh
ESTÉE LAUDER
Clinique - Consultant - Lisburn, Boots - 30 Hours - Full Time, Permanent
Permanent · Lisburn
HUGO BOSS
Wholesale - Senior Sales Executive - Hugo Womenswear
Permanent · London
ESTÉE LAUDER
Clinique - Consultant - John Lewis, Edinburgh - 16 Hours - Part Time, Permanent
Permanent · Edinburgh
SHISEIDO
Marketing Director - Shiseido, Clé de Peau Beauté, Drunk Elephant
Permanent · London
REISS
Buying Admin Assistant
Permanent · LONDON
Published
Mar 8, 2017
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Retailers drop advertisements with Breitbart

Published
Mar 8, 2017

The efforts of a group of anonymous activists is prompting some retailers to cutting ties with Breitbart, a right-wing news website. 


Sleeping Giants' Facebook logo - Facebook: Sleeping Giants



Since the November election, a group of activists who call themselves Sleeping Giants have been campaigning to stop retailers and brands from advertising on Breitbart. 

1,300 companies have since pledged to stop advertising on Breitbart, among them Nordstrom, MVMT Watches, L’Occitane, Mod Cloth, Warby Parker, The Honest Company, Henri Bendel, Lululemon, Teva, Uniqlo, and Sephora.

Sleeping Giants and its followers are currently working to get Amazon to cease its support of Breitbart through mass tweets and emails to high-ranking employees.

To encourage retailers to cut ties, Sleeping Giants are encouraging social media followers to tweet at or email Breitbart’s advertisers with a screenshot of the advert and a polite note asking the companies to remove their support of the right-wing media site. 

In fact, many retailers aren’t intentionally advertising with Breitbart – the majority of companies look to third party advertisers to purchase online advertising space. The spaces are run by robots, who place advertisements based on algorithms.

Many of the companies petitioned by Sleeping Giants weren’t actually aware they were advertising on Breitbart until Sleeping Giants had asked followers to target them. Companies can avoid advertising on websites such as Breitbart by blacklisting websites that contain certain content from its media buys. One third-party advertiser, AppNexus, has pledged to remove Breitbart entirely from any of its advertising affiliates. 

Copyright © 2021 FashionNetwork.com All rights reserved.