×
2 318
Fashion Jobs
BOOHOO GROUP
Commercial Finance Analyst
Permanent · MANCHESTER
REISS
Marketing Manager
Permanent · LONDON
ESTEE LAUDER
The Estée Lauder Companies - HR Partner, Retail - Maternity Cover
Permanent · London
HEAD OFFICE
Various CRM Roles Within John Lewis Financial Services
Permanent · LONDON
AUTUMNPAPER LIMITED
Alexander Mcqueen CRM Campaign Manager
Permanent · LONDON
BOOHOOMAN
CRM Assistant
Permanent · MANCHESTER
JOHN LEWIS
Loss Prevention Partner
Permanent · BRISTOL
JOHN LEWIS
Loss Prevention Partner
Permanent · EXETER
JOHN LEWIS
Loss Prevention Partner
Permanent ·
LRM GOODS
Marketing Manager
Permanent · GUILDFORD
VF INTERNATIONAL
dc Training Specialist
Permanent · COALVILLE
VF INTERNATIONAL
dc Team Leader
Permanent · COALVILLE
ESTEE LAUDER
Clinique - Consultant - John Lewis, Cambridge - 21 Hours - Part Time - Permanent
Permanent · Cambridge
ESTEE LAUDER
Clinique - Consultant - Boots, Horsham - 13 Hours - Part Time, Permanent
Permanent · Horsham
ESTEE LAUDER
Clinique - Consultant - Boots, Crawley - 13 Hours - Part Time, Permanent
Permanent · Crawley
ESTEE LAUDER
Clinique - Consultant - Boots, Oxford Street - 22.5 Hours - Part Time, Permanent
Permanent · London
ESTEE LAUDER
Clinique - Consultant - Boots-Hampton, Peterborough - 11 Hours - Part Time, Permanent
Permanent · Peterborough
ESTEE LAUDER
Clinique - Consultant - Heathrow, Terminal 4 - 18 Hours / 3 Days - Part-Time, Permanent
Permanent · Longford
ESTEE LAUDER
Clinique - Consultant - Boots, Ballymena - 9.5 Hours / Week - Part Time, Permanent
Permanent · Ballymena
ESTEE LAUDER
Mac Cosmetics -Media And Advertising Manager
Permanent · London
ESTEE LAUDER
Clinique - Consultant - Boots, Oxford - 24 Hours - Part Time, Permanent
Permanent · Oxford
ESTEE LAUDER
Clinique - Consultant - Marks & Spencer – Manchester, Handforth - 15 Hours / 3 Days, Part-Time, Permanent
Permanent · Manchester
Ads
Published
May 7, 2021
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Retailer says UK lipstick sales boom as lockdown is eased

Published
May 7, 2021

It’s been a tough year for make-up sales, and lipstick in particular, as lockdowns and mask-wearing have pushed this former must-have item much lower on consumers’ priority lists. But the easing of lockdowns in the UK appears to have unleashed huge pent-up demand with e-tailer Escentual.com saying sales have surged 85% in the past few weeks to the point that the product category is now at “pre-pandemic levels”.


YSL Beauty



The company said that as well as general lockdown easing, sales have been boosted by the revival of celebrity activity, in particular the Oscars. Celebrities such as Amanda Seyfried and Vanessa Kirby focused on bold lipstick shades for the event with the former choosing an intense purple (Purple Temptation) by Lancôme and the latter a deep red by Gucci.

Escentual’s Communications and Campaigns Manager Chelsey Edmunds said the announcement of the path out of lockdown was the initial spur for rising make-up interest with sales having “exploded” since then.

And she added that within the 85% sales rise, it’s the “luxury cosmetics brands and bold colours that have been selling the best. Clearly after the year of Groundhog Day and staying in, women are ready to get out there and want to look their very best.”

She also said that as well as the brands worn by Seyfried and Kirby, other strong-selling prestige brands have included YSL and Givenchy.

Copyright © 2022 FashionNetwork.com All rights reserved.