×
278
Fashion Jobs
MAJE
Supervisor - Selfridges, London
Permanent · LONDON
BURBERRY
CRM Manager
Permanent · LONDON
TOPSHOP TOPMAN
CRM Coordinator
Permanent · London
TOPSHOP TOPMAN
Senior Marketing Manager
Permanent · London
ARCADIA GROUP
SEO Manager
Permanent · LONDON
ARCADIA GROUP
Digital Logistics Manager
Permanent · London
NEXT RETAIL LTD
Buyer - Womenswear (12 Month Contract)
Permanent · ENDERBY
GUCCI LIMITED
Gucci Visual Merchandising Manager
Permanent · LONDON
NEXT RETAIL LTD
Warehouse Operative (Part Time Afternoons - 14.00 - 20.00)
Permanent · PONTEFRACT
TOSHI TECHNOLOGIES LTD
London Experience And Operations Manager
Permanent · LONDON
TJX CORPORATE
Information Technology Graduate (2021)
Permanent · WATFORD
SHISEIDO
UK Supply Planner
Permanent · LONDON
NEXT RETAIL LTD
Loss Prevention Officer - Preston 721
Permanent · WALTON-LE-DALE
DESIGNER EXCHANGE
Digital Marketing Manager
Permanent · LONDON
SHISEIDO
Bareminerals Account Manager - Hoopers, Wilmslow (Maternity Cover) (37.5)
Permanent · Manchester
SHISEIDO
Bareminerals Account Manager - Debenhams, Winchester (Maternity Cover)
Permanent · Hampshire
SHISEIDO
Account Manager - Debenhams
Permanent · BURY SAINT EDMUNDS
SHISEIDO
Bareminerals Account Manager - Debenhams, Ipswich (37.5)
Permanent · Ipswich
SHISEIDO
Shisiedo Group Fragrance Account Manager - John Lewis, Brent Cross (22.5)
Permanent · London
NIKE
Nike Temporary Part Time Athlete (Sales Associate)
Fixed-term · Bideford
NIKE
Nike Temporary Part Time Athlete (Sales Associate)
Fixed-term · Portsmouth
REISS
Assistant Branch Merchandiser
Fixed-term · LONDON

Puma aims for 90% of materials to be sustainable sourced by 2020

Translated by
Barbara Santamaria
Published
Apr 23, 2019
Reading time
2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Puma has vowed to use even more sustainable materials to manufacture its products in the future. The German sports company has launched a new sustainability strategy, having met its 2020 targets two years ahead of schedule.


Puma


“We are proud that we have reached our targets for more sustainable materials two years earlier than planned. We still have room for improvement, which is why, we have taken steps with our suppliers to sharply increase the amount of more sustainable materials in our products going forward,” said Stefan Seidel, head of corporate sustainability at Puma.

By 2020, Puma said 90% of the cotton and polyester used in its products will come from more sustainable sources. This is part of a new strategy shifting the focus away from individual collections to create a broader and more substantial positive environmental impact throughout the product range.

“By focusing on Puma’s entire range, we can make a much larger positive impact and save a considerable amount of natural resources,” Seidel said.

At the end of 2018, Puma sourced 50% of all cotton and 66% of all polyester used in its clothes from sustainable sources. The new materials included bluesign certified polyester, a production standard which eliminates harmful chemicals from the production process, and cotton from the Better Cotton Initiative, an organisation seeking to improve the environmental, social and economic impact of cotton production.

Last year, the company also met its goal of sourcing 90% of its leather and paper/cardboard from more sustainable sources - and did so two years ahead of schedule. The firm said it now uses FSC certified paper and cardboard as well as leather from tanneries with a medal rating of the Leather Working Group.

The 10FOR20 goals are designed to help Puma “improve its sustainability performance in ten areas including the environment and the wellbeing of workers in the factories of its suppliers”, it explained.

Puma rival Adidas has also recently announced more intensive efforts in its pursuit to reduce its environmental footprint and has vowed to only use recycled plastics polyester to make its products by 2024. This week, the sportswear manufacturer also unveiled a 100% recyclable running shoe which is due to launch in 2021.

Copyright © 2020 FashionNetwork.com All rights reserved.