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Translated by
Nicola Mira
Published
May 3, 2021
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Podcast: Natalie Bader, brand strategy expert

Translated by
Nicola Mira
Published
May 3, 2021

Natalie Bader is an expert at redefining the strategies of luxury brands and retailers, and at giving them fresh energy. Bader, founder of Parisian consulting agency Veribad and a board member at Ritz Paris, talks about her professional journey in the latest French-language LuxurynsightXFashionNetwork podcast.


Luxurynsight X FashionNetwork · Episode 37: Natalie Bader talks to Olivier Guyot about ‘Reinventing Strategies’ FR

From her early career at skincare brand Gatineau to the development of a new strategy for Sephora, Bader tells Olivier Guyot, editor-in-chief France for FashionNetwork.com, how she has always had a passion for building projects and creating stories to win over consumers. She also talks about the challenge she took on as country manager France for Prada, tasked with boosting the Italian luxury label’s presence in the country.

A hyperactive manager with a remarkable career, Bader is now an entrepreneur in the management consulting business, and says she is always on the look-out to buy a brand with which she will be able to tap her expertise.

FashionNetwork.com’s daily newsletters help fashion, luxury and beauty industry professionals understand and analyse their constantly evolving markets. The second season of FashionNetwork.com’s podcasts, in partnership with Luxurynsight, provides further analysis on these themes.
 

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