×
4 005
Fashion Jobs
L'OREAL GROUP
l'Oreal Luxe Multibrand Retail Account Manager
Permanent · London
COTY
National Account Manager
Permanent · London
TK MAXX
Loss Prevention Officer-tk Maxx High Street Kensington-Full Time
Permanent · London
HARRODS
Uniformed Security Officer - Thatcham Distribution Centre
Permanent · THATCHAM
HARRODS
Senior CRM Retention Executive
Permanent · LONDON
JOHN LEWIS
Section Manager Stock And Inventory – Nights
Permanent · BLETCHLEY
SELFRIDGES
HR Administrator (Part-Time)
Permanent · ENDERBY
SELFRIDGES
Digital Personal Shopping Content Manager
Permanent · LONDON
EVERLAST GYMS
General Assistant - Everlast Fitness
Permanent · POOLE
EVERLAST GYMS
General Assistant - Everlast Gyms
Permanent ·
ZARA
Zara High Wycombe - General Manager
Permanent · HIGH WYCOMBE
NEXT
Operations Manager - Liverpool Aintree Retail Park
Permanent · LIVERPOOL
HEAD OFFICE
Senior Finance Analyst, Commercial Finance
Permanent · BRACKNELL
JOHN LEWIS
Section Manager Stock And Inventory – Nights
Permanent · BLETCHLEY
HOUSE OF FRASER
Loss Prevention Supervisor - House of Fraser
Permanent · READING
EVERLAST GYMS
General Assistant - Everlast Fitness
Permanent · CAMBRIDGE
BERSHKA
New Position - Bershka Operations Manager - Stratford
Permanent · LONDON
AVON
Internal Audit Manager Natura &CO
Permanent · LONDON
COTY
Trade Marketing Manager
Permanent · London
JOHN LEWIS
Section Manager Customer Delivery Hub
Permanent · LONDON
FLANNELS
Beauty Brand Manager – Pat Mcgrath Labs
Permanent · ROTHERHAM
CLAUDIE PIERLOT UK
Stock Contoller - Permanent - Selfirdges London
Permanent · LONDON
By
AFP
Published
Jan 20, 2010
Reading time
3 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Paris symbol of Jewish life reopens as jeans shop

By
AFP
Published
Jan 20, 2010

By Philomene Bouillon (AFP)

PARIS — A celebrated kosher restaurant in the heart of Paris' Jewish quarter has reopened as a jeans shop, the latest loss for a historic district that now caters mostly to trendy Parisians and tourists.


Photo: AFP

For decades, the Goldenberg Pletzl restaurant -- better known as "Jo Goldenberg's" -- served up potato latkes, matzo ball soup or corned beef sandwiches to Parisian Jews and tourists in Le Marais district, until it shut down four years ago.

The establishment, targeted in a grenade and machine-gun attack in 1982 that left six people dead, reopened this month as the "Temps des Cerises" (Cherry Time) jeans shop, offering designer labels.

All that is left to remind passers-by of the famed restaurant is a red "Goldenberg Pletzl" sign with white lettering on Rosiers street, which has been a centre of Paris Jewish life for centuries.

"The reactions have been mixed," said a saleswoman at the new shop. "Some people are happy that there is a business here, while others, who think back at what was here, are not so pleased."

Paris officials had fought to turn Goldenberg into a heritage site, possibly opening up a small library there, said Dominique Bertinotti, the mayor of the district.

"Goldenberg's new owners were asking prices that were beyond reason," said Bertinotti. "It was impossible for the city to get a long-term lease and impossible for the local Jewish community to rent it."

Long-time Marais resident Samuel Adoner Milo lamented the loss and said some days, he had a hard time recognising his old neighborhood.

"Look, that's where the old library used to be," said Milo, on a recent walk down rue des Rosiers. "Now it's a Nike store."

At age 84, the neighbourhood activist has persuaded local officials to put up plaques detailing some of the district's history such as July 1942 roundup of Jews that devastated the community.

"There used to be a hammam, kosher butchers, a barber shop, all of that has changed," said Milo.

"Families used to live in these apartment buildings, now it's become very, very expensive to live here."

Once one of Paris' poorer districts, Le Marais has fallen victim to gentrification with an influx of so-called "Bobos" - bourgeois-bohemians who want to live in Paris, but can't afford real estate in upscale neighborhoods.

Many Jewish families meanwhile have moved to the Paris suburbs, buying up large houses after scoring a mammoth profit off their small apartment.

The city stepped in once already, in 1962, to save the district from demolition, said Elisabeth Kurztag, from the Paris museum of Judaic art and history.

This allowed a new wave of Jewish immigrants from north Africa to move in and open up shops. Bakeries such as Moskovitch and Korcarz along with Chez Marianne restaurant remain popular spots.

"Big chain stores have the means to set up shop and this has led to a commercial makeover," said Bertinotti, who talks about the changes as part of a broader, Paris-wide trend.

Many traditional shops have shut down throughout Paris, according to a recent study for the city.

Copyright © 2023 AFP. All rights reserved. All information displayed in this section (dispatches, photographs, logos) are protected by intellectual property rights owned by Agence France-Presse. As a consequence you may not copy, reproduce, modify, transmit, publish, display or in any way commercially exploit any of the contents of this section without the prior written consent of Agence France-Presses.