Oysho opens its first point of sale in the UK
The brand owned by the Inditex group is continuing to expand with its first store opening in London. The new site is located in the Westfield London shopping center, in the city's Shepherd's Bush district.
The two-storey, 330-square-meter store is elegantly designed with a simple white décor, a large 8-meter-high glass façade and LED lighting for better illumination and visibility.
On the new shop's ground floor, Oysho offers its entire sports offer, from its fitness, yoga and running collections to special capsule collections dedicated to activities such as tennis or trekking. On the first floor, Oysho sells its lifestyle collections and will serve as a space for the beachwear and swimwear lines during the summer months.
As part of the Inditex group's commitment to technology, the brand has implemented several innovative features in its new point of sale, such as a Click&Collect service, which allows customers to make purchases and see available stock through the brand's official app Store Delivery, which allows customers to make online purchases and collect orders in shop; and the Oysho ID service, through which customers can save their receipts digitally using the app's QR code reader.
The establishment also has three self-checkout counters to speed up the shopping process and offers free wifi to all its customers.
With a retail network of more than 457 shops of its own across 56 markets and a presence in around 169 countries worldwide through its e-commerce, the sportswear, lingerie and leisurewear retail chain forms part of the Inditex group's brand portfolio, together with the brands Zara, Zara Home, Pull&Bear, Lefties, Stradivarius, Massimo Dutti and Bershka.
According to its latest financial results, the group chaired by Marta Ortega increased its turnover by 24% in the first nine months of its financial year, from February 1 to October 31, to 3.095 billion euros.
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