×
4 328
Fashion Jobs
SPORTS DIRECT FITNESS
General Assistant - Everlast Fitness
Permanent · BURY ST EDMUNDS
AVON
Head of Sales Leaders Business Value Stream
Permanent · NORTHAMPTON
FARFETCH
Director of Finance Business Partnering - Marketplaces
Permanent · LONDON
SCHUH
Head of Central Merchandising
Permanent · BATHGATE
PRIMARK
Associate Product Owner, Supplier Effectiveness
Permanent · READING
PRIMARK
Product Owner, Core Retail (Finance)
Permanent · READING
HOLLISTER CO. STORES
Hollister CO. - Brand Representative, New Street
Permanent · Birmingham
GILLY HICKS STORES
Gilly Hicks - Brand Representative, Arndale
Permanent · Manchester
VF INTERNATIONAL
Credit Controller (Strategic Accounts)
Permanent · NOTTINGHAM
L'OREAL GROUP
Credit Controller Apprentice - Manchester
Permanent · Manchester
DR. MARTENS
Assistant Digital & Social Marketing Manager Apac
Permanent · HONG KONG
HUGO BOSS UK LTD.
Warehouse Operations Manager
Permanent · LONDON
HUGO BOSS UK LTD.
Learning & Development Partner (Corporate)
Permanent · LONDON
HUGO BOSS UK LTD.
Project Coordinator
Permanent · LONDON
GANT
Brand Consultant - Part Time - Gant John Lewis Cribbs
Permanent · PATCHWAY
L'OREAL GROUP
Business Category Manager
Permanent · London
L'OREAL GROUP
Lancôme Deputy Business Manager, 1.0, John Lewis, Oxford Street (Ftc)
Permanent · London
L'OREAL GROUP
Senior Visual Merchandising Manager - l'Oreal Paris - Cpd
Permanent · London
L'OREAL GROUP
Advocacy Brand Manager - Cpd
Permanent · London
L'OREAL GROUP
Warehouse Team Leader - am / pm
Permanent · Manchester
L'OREAL GROUP
Corporate Finance Director (Contract)
Permanent · London
L'OREAL GROUP
Senior Brand Manager – Ldb
Permanent · London
Published
Mar 14, 2023
Reading time
2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Nobody's Child to open more M&S seasonal pop-ups

Published
Mar 14, 2023

After a successful trial period last year, Nobody’s Child is to up its presence within M&S stores for its new spring/summer collection, taking store numbers from 10 to 40.




The eco-conscious fashion retailer is adding 30 pop-ups across the retailer’s UK store network to the existing tally from this week and into August. It features the brand’s 30-piece capsule collection of its best-selling products. This includes its signature midi and mini dresses, featuring the most popular styles -- the Alexa and Felicia – “where SS sales volumes at M&S have doubled year on year”, as well as a range of skirts, tops and jumpsuits priced £29-£89.

The launch is the next phase of the partnership “since M&S invested in the brand at the end of 2021 as part its wider ‘Brands at M&S’ strategy”. The carefully curated capsule collection will be available in selected stores “to complement and enhance the core range at M&S, supporting customers as they seek out styles for the new season”, said M&S.

The 30 stores where the pop-ups will be available include three in Glasgow, plus Belfast, Bluewater, Cambridge, Canterbury, Chester, Croydon, Derby Westfield, Kensington and Marble Arch London, Merry Hill, Oxford, Teeside, White City London, and York, among others. The brand is already in Cheshire Oaks, Lisburn, Liverpool, Trafford Centre Manchester, Mary Street Dublin, Meadowhall, Metro Centre, Stratford City London and Thurrock.

Nobody’s Child “continues to be one of M&S’s top performing brands – shopped by over 300,000 customers each year”, added the retailer, and the brand “takes two-thirds of annual sales during the spring and summer months; a time when dresses — which M&S sell 2.5 million a year — are also a top-performing category, taking 22% of customer spend”.

Richard Price, Managing Director of Clothing & Home at M&S, said: “Nobody’s Child were the first third-party brand that we introduced to our ‘Brands at M&S’ platform and season after season, they’re loved by our customers.

“The pop-up shops put the best of the brand in front of our customers in store, at a time when they’re shopping for events and occasions over the spring and summer. Whether they have shopped Nobody’s Child previously on M&S.com or are discovering the brand for the first time, this is one of the many ways we’re becoming more relevant, more often to encourage shopping across the M&S ecosystem.”

Copyright © 2023 FashionNetwork.com All rights reserved.