May 30, 2019
Mr Porter teams up with Carhartt, Undercover and Aries on t-shirt capsule
May 30, 2019
On Wednesday, May 29 online luxury menswear retailer Mr Porter announced the imminent launch of a summer T-shirt collection designed in collaboration with 17 contemporary brands, such as Carhartt and Undercover.
After celebrating British loafers and Japanese fashion this spring, Mr Porter is focusing on one of summer's wardrobe must-haves -- the t-shirt. The e-tailer has joined forces with 17 contemporary ready-to-wear brands to create no less than 44 T-shirt designs, including single-color styles, as well as prints, motifs and logos.
"T-shirts have always been central to Mr Porter's contemporary buy, and this collaborative capsule provides us with an opportunity to offer our global customers exclusive T-shirt designs and archived prints from some of our long-established brand partners. This project also gives us the chance to champion a new generation of designers -- many of which will be new to Mr Porter for the coming season," explains Mr Porter buyer, George Archer.
Brands featured in the project include Aimé Leon Dore, Aries, Très Bien, Pop Trading Company, Come Tees, Noon Goons, Undercover, Carhartt WIP, John Elliott and Reese Cooper. The collection also includes T-shirts from the Carhartt collaboration with Flossy and reproduced printed T-shirts from Undercover's archives.
This summer capsule goes on sale from June 3 in the Mr Porter e-store, priced €35 to €260.
The collection drops June 3 exclusively online at www.mrporter.com.
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