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Published
Jun 24, 2021
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Moda adds extra day for autumn event

Published
Jun 24, 2021

Moda is back with an extra day bolted on as this year’s premier UK fashion trade show will run alongside the gift-focussed Autumn Fair.  Dates have been set for 5-8 September at the NEC Birmingham.


Jayley Corporation at Moda


The “all-new” Moda will offer “thousands of trend-forward collections across fashion, footwear, jewellery, and accessories, delivering key crossover buying opportunities, additional footfall, and a host of new retailers”, Moda said. 

These will include Fly London, Hukka Design, Jayley Collection, Godske, and a headline partnership with the British Footwear Association.

“In a move that will fuel the return to face-to-face trading and provide both exhibitors and visitors with newness, this September Moda will be co-located with Autumn Fair, the season’s most important home, gift and fashion retail trade event”, Simon Lau, Moda event director confirmed.

“Footwear, fashion, and apparel have spearheaded the strong growth seen in UK retail the past two months with April up 69% according to the Office of National Statistics, so we’re delighted that Moda will form part of a wider fashion destination offering access to exclusive brands and the latest collections, a greater variety of products, inspiring trends and incomparable crossover buying opportunities. We are also thrilled to announce the British Footwear Associations (BFA) as our headline partner”, he added.

The September show marks a welcome return for the live trade show circuit after the pandemic hit the industry hard, forcing closures across Europe and beyond earlier this year and last.

Due to the UK government restrictions, Moda’s February show was forced to cancel. Instead, the show, took place alongside Spring Fair online in a virtual format.

Spring Fair is due to return as a physical event in early 2022.

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