Milan Fashion Week announces big name women's additions

The Camera della Moda (CNMI) has announced a rich programming for its upcoming Milan Fashion Week, which will showcase women's autumn/winter 2018-19 collections. Marking the calendar unveiling, the chamber announced that the fashion event will kick off on February 20 this season, which is a Tuesday night, replacing the usual Wednesday debut. And it will commence with a debut show for Moncler.

Salvatore Ferragamo is one of the most anticipated shows of the Milan calendar in February - © PixelFormula

In total, approximately 64 shows are scheduled, of which three are double-shows (Versace, Giorgio Armani and Emporio Armani) making up the 61 collections on display. Among the most anticipated, the first Tommy Hilfiger show in Milan, slated for Sunday, February 25, as well as Emilio Pucci's return to the runway on Thursday, February 22. On Saturday, February 24, Salvatore Ferragamo, which has curated its first co-ed show this season, will reveal a collection debut from the Italian label's new creative director Paul Andrew.

Two new names will also make their runway debut: Italian labels Erika Cavallini and Francesca Liberatore, which previously showed in New York. Just like in seasons past, the monikers of 'made in Italy' - Gucci, Armani, Prada and Moschino, as well as Etro, Roberto Cavalli and Versace - will present their latest collections, alongside young and emerging designers and labels. 

To improve logistics, the bodies of transalpine fashion will change headquarters during Fashion Week, setting up the Fashion Hub Market - a fashion chamber-supported space reserved for young designers, in the Spazio Cavallerizze, which already hosts a number of parades.

Finally, in opening Fashion Week, a major exhibition is slated to launch. Dubbed 'Italiana. L’Italia vista dalla moda 1971-2001', the showcase retells third-decades of Italian fashion history, and how it has played out across the globe.

The exhibition, curated under the direction of Maria Luisa Frisa and Stefano Tonchi, is being promoted and produced by the Camera Nazionale della Moda Italiana, the city of Milan, and the Palazzo Reale, with government support. It will remain open until May.

Translated by Benjamin Fitzgerald

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