Men’s tailor Oliver Brown pops up in London’s Piccadilly Arcade
today Dec 3, 2019
Oliver Brown, the bespoke and formalwear brand, is getting into the Christmas spirit with the opening of a pop-up store in central London.
Joining the line-up of luxury brands at the prestigious Piccadilly Arcade, the space presents a curated selection of pieces across evening wear, suiting, tweed tailoring, shooting attire, formal morning wear, accessories, and smoking jackets.
The store expands the brand’s physical presence in London, where it also operates a revamped flagship store in Chelsea.
Oliver Brown recently appointed Riki Brockman as its new Head Cutter. Described by industry insiders as ‘the future of Savile Row’, Brockman won the top prize at the Golden Shears Award (known as the Oscars of tailoring) in 2017.
He will be leading the bespoke team to offer a custom-made service at the new pop-up.
Oliver Brown has been based on Lower Sloane Street for more than 20 years, and it has become synonymous with quintessentially traditional formalwear. The brand stocks the largest collection of antique silk top hats in the world, and in 2017, it became the official licensee of Royal Ascot.
Its sartorial elegance is also translated into contemporary ready-to-wear collections, made using high-quality fabrics sourced from some of the oldest mills in the North of England and Scotland.
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