Love Hemp launches delivery trial with Deliveroo in London

By

Nigel TAYLOR

Published
Dec 24, 2021

Love Hemp Group is trialling home delivery, launching an on-demand service with Deliveroo for London.

The CBD health, wellness and beauty company’s products are now available on the Deliveroo website. Love Hemp said the trial run will “gauge consumer behaviour before launching nationwide” in 2022.

This isn’t Deliveroo’s first tie-up with a beauty retailer. In late August Boots also signed an agreement to offer around 400 health and beauty items in a pilot programme from 14 stores in 11 UK city centres. There has been no update on that since.

Under Love Hemp’s initial agreement, products will be available on Deliveroo in a 6km radius of the company's production facility in Croydon, South London. This delivery area is Deliveroo's standard distribution from a single warehousing facility, it noted.

Love Hemp Group Chief Executive Officer Tony Calamita said: "Not only does Deliveroo provide us with greater visibility with consumers, but it also provides us with a new dimension to our consumer access - on-demand delivery. 

“Deliveroo has over seven million pre-registered consumers across the UK who are increasingly looking to the app to fulfil their day-to-day needs, of which high-quality CBD products are now one. Our ambition is to launch nationwide and utilise Deliveroo as a major distribution channel for Love Hemp”.