×
1 853
Fashion Jobs
TK MAXX
Loss Prevention Officer - tk Maxx Bristol
Permanent · Bristol
LONDON CONTOUR EXPERTS
Marketing Executive/Junior Manager
Permanent · LONDON
ESTÉE LAUDER
Tom Ford - Business Manager - Flannels - Fosse Park, Leicester - 37.5 Hours - Full-Time - Permanent
Permanent · Leicester
VF INTERNATIONAL
International Account Coordinator - Ftc 12 Month
Permanent · NOTTINGHAM
TIMBERLAND
Credit Controller - German Speaking - Timberland
Permanent · CALVERTON
THE NORTH FACE
Credit Controller - Italian Speaking - The North Face
Permanent · CALVERTON
THE NORTH FACE
Credit Controller - French Speaking - The North Face
Permanent · CALVERTON
PINKO
Supervisor
Permanent · MANCHESTER
RALPH LAUREN
Operations Manager
Permanent · Cheshire
ESTÉE LAUDER
Clinique - Consultant - Lisburn, Boots - Sprucefield - 30 Hours - Full Time, Permanent
Permanent · Lisburn
ESTÉE LAUDER
Clinique - Consultant - Edinburgh, John Lewis - 37 Hours - Full-Time, Permanent
Permanent · Edinburgh
ESTÉE LAUDER
Clinique - Consultant - Lisburn, Boots - Sprucefield - 30 Hours - Full Time, Permanent
Permanent · Lisburn
ESTÉE LAUDER
Clinique - Consultant - Lisburn, Boots - 30 Hours - Full Time, Permanent
Permanent · Lisburn
ESTÉE LAUDER
Clinique - Consultant - Lisburn, Boots - 30 Hours - Full Time, Permanent
Permanent · Lisburn
ESTÉE LAUDER
Clinique - Consultant - Lisburn, Boots - 30 Hours - Full Time, Permanent
Permanent · Lisburn
ESTÉE LAUDER
Clinique - Consultant - House of Fraser, Maidstone - 15 Hours - Part Time, Permanent
Permanent · Maidstone
ESTÉE LAUDER
Clinique - Consultant - Boots, Princes Street, Edinburgh - 14 Hours - Part Time - Permanent
Permanent · Edinburgh
ESTÉE LAUDER
Clinique - Consultant - Lisburn, Boots - 30 Hours - Full Time, Permanent
Permanent · Lisburn
HUGO BOSS
Wholesale - Senior Sales Executive - Hugo Womenswear
Permanent · London
ESTÉE LAUDER
Clinique - Consultant - John Lewis, Edinburgh - 16 Hours - Part Time, Permanent
Permanent · Edinburgh
SHISEIDO
Marketing Director - Shiseido, Clé de Peau Beauté, Drunk Elephant
Permanent · London
REISS
Buying Admin Assistant
Permanent · LONDON
Advertisements
Published
Sep 28, 2021
Reading time
2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Liberty London moves into subscription beauty with innovative offer

Published
Sep 28, 2021

Upscale UK department store business Liberty London is entering the beauty subscription market with what it describes as a "first of its kind" beauty offer, giving customers access to more than £300 worth of complimentary beauty Discovery boxes every quarter with the service costing a “fully redeemable” £20 a month.


Liberty



Its Buying Director said it’s “the only beauty subscription that literally pays for itself”. Registering for The Beauty Drop will also qualify customers for free delivery on any online purchase all year. 

The service launches on Thursday for customers who are already part of Liberty Collective with other customers able to “register their interest” from this date to be contacted for the December sign-up window.

As a way to encourage customer loyalty, it certainly comes across as a powerful tool and with it claiming to be the only beauty subscription service offering this large amount of complimentary products, it's likely to be popular.

The Beauty Drop “will offer Liberty’s devoted beauty community expert curation and unbeatable value”, it said with the “100% redeemable credit to spend in-store or online straight away or banked for a bigger purchase down the line”.

The launch reflects the importance of the beauty category in recent years, and particularly in the light of the pandemic. 


Liberty



“The events of 2020 and 2021 have shown that beauty is not only a non-negotiable part of our collective self-care routine but it’s an industry built on incredible innovation”, said Buying Director Sarah Coonan. “We wanted to work closely with our loyal community to make shopping with us even more rewarding. What has become clear is how much our beauty customers love our curated edits; from the iconic Liberty Beauty Advent Calendar which sells out every year, to our high-value Beauty Kits where we often partner with incredible industry experts. The Beauty Drop is the next evolution of this.”

Copyright © 2021 FashionNetwork.com All rights reserved.