×
497
Fashion Jobs
JOSEPH LTD
Full Time Menswear Supervisor (Mayfair)
Permanent · LONDON
MICHAEL KORS
Account Executive
Permanent · LONDON
OUTSIDE THE BOX RECRUITMENT
Flagship General Manager – Luxury Fashion – Regent st – £80k-£90k + Bonus
Permanent · LONDON
FOUR SEASONS RECRUITMENT
Online Customer Service Manager
Permanent · HUNGERFORD
TOO FACED
Business Manager - Boots, Brent Cross
Permanent · LONDON
FOUR SEASONS RECRUITMENT
Merchandising Manager
Permanent · LONDON
BIMBA Y LOLA
Part Time Sales Assistant Kings Road
Permanent · LONDON
BIMBA Y LOLA
Sales Assistant Richmond
Permanent · LONDON
BIMBA Y LOLA
Part Time Sales Assistant Notting Hill
Permanent · LONDON
TOO FACED
Business Manager - Boots Chelmsford
Permanent · LONDON
FOUR SEASONS RECRUITMENT
Showroom Sales Representative
Permanent · LONDON
TOO FACED
Business Manager - Debenhams, Oxford Street
Permanent · LONDON
TOO FACED
Business Manager - John Lewis Brent Cross
Permanent · LONDON
OUTSIDE THE BOX RECRUITMENT
Ltrtw & Mtm Client Service Manager – Luxury Ladieswear – Knightsbridge – £30k-£40k + Comm
Permanent · LONDON
OUTSIDE THE BOX RECRUITMENT
Haute Couture Client Service Manager – Luxury Ladieswear – Mayfair– £40k-£60k + Comm
Permanent · LONDON
MAJE
Sales Supervisor, Full-Time - Harrods, London
Permanent · LONDON
BIMBA Y LOLA
Part Time Sales Assistant Canary Wharf
Permanent · LONDON
HEAD OFFICE
Brand Manager
Permanent · LONDON
BETTY BARCLAY GROUP GMBH & CO KG
Retail Operations Manager
Permanent · LONDON
RETAIL PERM
Beauty Salon Manager
Permanent · LONDON
TOO FACED
Business Manager - Liverpool - New Mersey Retail pk (Speke), UK
Permanent ·
TOO FACED
Business Manager - Lisburn Sprucefield sc, UK
Permanent ·

Lacoste: Le Croc Monsieur René Lacoste returns

Published
today Mar 5, 2019
Reading time
access_time 2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Paris Fashion Week’s last big debut this season was at Lacoste, where British lady Louise Trotter, fittingly, took her first serve for the house in Le Tennis Club de Paris.


Lacoste - Fall-Winter 2019 - Womenswear - Paris - © PixelFormula


Known as a conceptualist with commercial savvy, Trotter joined Lacoste from Joseph, where she garnered very positive critical reviews and more than respectable sales in a nine-year stint.
 
Like any new creative director arriving in an historic French institution she delved into the archives, and her show was a highly respectful reinterpretation of the style of the brand’s founder, tennis champion René Lacoste.

"René Lacoste was a naturally elegant gent. So, I believe that Lacoste has to be an elegant sportswear label," insisted Trotter, who succeeded Felipe Oliveira Baptista.
 
The first 15 looks in a co-ed show were nearly all in sandy beige: gentlemanly double-breasted jackets worn by  women, elongated parkas or ribbed sweaters that finished halfway down the thigh. Just like in the founder’s day, the gents wore crisp suits with forgiving pants and classic two-button blazers.
 
Trotter’s palette was very real: classic beige, tennis court green, pristine white and deep blue. Her volumes were impressively extravagant – multiple shirts morphing into plissé dresses.


Lacoste - Fall-Winter 2019 - Womenswear - Paris - © PixelFormula


A notably stylish figure, René earned the nickname "Le Crocodile" for his tennis bag in the same material, leading him to sew that image onto his soft-collar sport-shirt. He was so successful, most people still call it the Lacoste shirt.
 
Early versions were actually embroidered rather than sewn on, so Trotter played with that history, sending out a bunch of oversized shirts, where the logo’s threads spooled out down the torso. She did the same with cable tank tops, another idea René popularized.
 
"Lacoste is more than just a brand. Its crocodile logo is more like an icon, or even rock-star," concluded Trotter in the backstage.

Copyright © 2019 FashionNetwork.com All rights reserved.