Kurt Geiger donates last week's store profits to Ukraine Crisis Appeal

By

Sandra Halliday

Published
Feb 28, 2022

Footwear and bags specialist Kurt Geiger said on Monday that it has donated its store profits from last week — adding up to £50,000 — to support the British Red Cross Ukraine Crisis Appeal.

It’s part of the retailer’s global kindness mission. The company donated the money to the British charity as it’s working with the Ukrainian Red Cross Society on the ground to provide food, water, first aid, medicine, warm clothes and shelter to those affected by the crisis.

CEO Neil Clifford said: “We have always been ardent advocates of empathy, compassion and spreading kindness to those who need it most. Currently, there are hundreds of thousands of Ukrainians in need of financial, practical and emotional support. This is a situation of human suffering and we believe we have a moral obligation to reach out and help in any way we can.

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“We sincerely hope this initial contribution will help the British Red Cross continue to deliver this essential humanitarian support and help the people of Ukraine through this time of crisis.”