×
3 586
Fashion Jobs
FRASERS GROUP
Delivery Manager
Permanent · BASINGSTOKE
CROCS
Key Account Manager - Mainstream, Departmental & Value Channel UK
Permanent · LONDON
FRASERS GROUP
Information Security Governance Analyst
Permanent · SHIREBROOK
L'OREAL GROUP
l'Oreal Luxe Multibrand Retail Account Manager
Permanent · London
COTY
National Account Manager
Permanent · London
TK MAXX
Loss Prevention Officer-tk Maxx High Street Kensington-Full Time
Permanent · London
HARRODS
Uniformed Security Officer - Thatcham Distribution Centre
Permanent · THATCHAM
HARRODS
Senior CRM Retention Executive
Permanent · LONDON
JOHN LEWIS
Section Manager Stock And Inventory – Nights
Permanent · BLETCHLEY
SELFRIDGES
HR Administrator (Part-Time)
Permanent · ENDERBY
SELFRIDGES
Digital Personal Shopping Content Manager
Permanent · LONDON
EVERLAST GYMS
General Assistant - Everlast Fitness
Permanent · POOLE
EVERLAST GYMS
General Assistant - Everlast Gyms
Permanent ·
ZARA
Zara High Wycombe - General Manager
Permanent · HIGH WYCOMBE
HEAD OFFICE
Senior Finance Analyst, Commercial Finance
Permanent · BRACKNELL
JOHN LEWIS
Section Manager Stock And Inventory – Nights
Permanent · BLETCHLEY
HOUSE OF FRASER
Loss Prevention Supervisor - House of Fraser
Permanent · READING
EVERLAST GYMS
General Assistant - Everlast Fitness
Permanent · CAMBRIDGE
BERSHKA
New Position - Bershka Operations Manager - Stratford
Permanent · LONDON
AVON
Internal Audit Manager Natura &CO
Permanent · LONDON
COTY
Trade Marketing Manager
Permanent · London
JOHN LEWIS
Section Manager Customer Delivery Hub
Permanent · LONDON
Translated by
Nicola Mira
Published
Jun 17, 2019
Reading time
2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Korean label Youser makes remarkable debut at Milan Fashion Week

Translated by
Nicola Mira
Published
Jun 17, 2019

Youser wowed the Milan Fashion Week audience on Sunday. With its maiden show in Italy’s fashion capital, the South Korean men’s and women’s streetwear label created in 2011 by Lee Mooyeol showcased its remarkable design savvy, presenting a series of fresh, innovative items, and displaying great technical skill in garment construction, doing interesting work in details and finishings with a collection relying on modular clothes.


Youser - cameramoda.it


The lines are graphic, the cuts bold, the colours classic, brightened by flashes of red, royal blue and lime green. The sleeves of a traditional jacket are draped with a fabric swathe that splits on the upper back, baring the neck. The buttoned collar of a classic polo flares out laterally, creating an unexpected neckline.

The sleeve of a Paisley shirt seems to shake loose from the arm, giving a glimpse of another shirt beneath it, black with white stripes. Check suits alternate with ample nylon trousers and jeans with diagonal fringes.

For this season, Lee Mooyeol amused himself by turning a Far West-style register on its head. He designed colourful leather and suede overshirts whose collar and back unravel into lengthy strips, and created cowboy trousers by superimposing white leather panels over a pair of jeans, or black vinyl ones over camo trousers, worn with cowboy boots decked with chains and spurs.


Two looks by Youser for next summer - cameramoda.it


Mooyeol, 34, graduated in fashion design from Seoul’s Samsung Art and Design Institute in 2010. He then worked for M-Vio, a menswear brand owned by the Samsung conglomerate, before launching his solo career. From 2017, Mooyeol has also been the creative director of contemporary women’s ready-to-wear label 1159STUDIO. He was a finalist at the Woolmark Prize 2018, and has been showing regularly in Seoul since 2015.

His eclectic style hovering between sportswear, streetwear and couture is well-received, with its layering and graphic prints. Youser is distributed via 45 multibrand retailers in China, Hong Kong, South Korea and Europe.

Copyright © 2023 FashionNetwork.com All rights reserved.