Jacamo adds to formalwear offer with key brands

By

Nigel TAYLOR

Published
Apr 2, 2023

Jacamo, the menswear brand within in the N Brown fashion retail portfolio, is expanding its formalwear offer by popular demand. This month, it begins adding lines across various price points in tie-ups with third-party brands including Boss, Ted Baker and Jack & Jones.

At the same time, the brand is also launch its second drop in a collaboration with Savile Row tailor William Hunt, featuring an exclusive collection of signature suits.

Boss and Ted Baker will be part of the premium branded offer, with 50 lines available across both brands. This will include a Ted Baker two-piece suit priced at £350 and a Boss suit jacket at £269. Meanwhile, Jack & Jones will focus on more affordable price points, including suit jackets at £90 and trousers at £50.

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The William Hunt collab collection includes 13 new lines, with suit jackets in sizes from 38R to 60R, suit trousers in sizes 34R to 54R and waistcoats with an adjustable fit.

N Brown said the expansion is to meet growing customer demand for formalwear that now accounts for 13% of its sales mix, with demand last year driven by its own-label offer. The additions will "further support this significant growth area" for Jacamo, the retailer said.

Martin Roberts, head of buying at Jacamo, added the expansion “will give Jacamo its most credible formalwear offer in its history.