House of Holland unveils new campaign and collection

By

Barbara Santamaria

Published
Sep 8, 2016

Celebrating 10 years since its launch, House of Holland is launching a new eyewear collection featuring the greatest hits of the past five years and striking ad campaign.

The one of a kind limited edition capsule collection includes the iconic Cagefighters sunglasses, and the Maverick style, as well as this season’s new addition, Browfighters. The shades are presented in luxe gold rose or ice blue tones with striking metallic frames and mirrored lenses.

Each style encapsulates the brand’s irreverent style, which is also present in the new advertising campaign featuring British musician Aluna Francis of musical duo Alunageorge. Her striking style is pictured wearing the statement eyewear collection with the exclusive House of Holland 10th year anniversary fashion group t-shirt, which has been revived especially for the season.

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House of Holland was launched by Henry Holland in 2006, becoming an instant success due to his irreverent style and original concept. The label is stocked at a roster of international retailers including Browns, Colette, Harvey Nichols, Opening Ceremony, Net-a-Porter and Selfridges