H&M introduces online shop in Russia

By

Cajsa Lykke Carlson

Published
Nov 2, 2015

H&M, the Swedish fashion retailer, has given its Russian customers more shopping options with a "new and extended online experience", the company said.

The online store opened on October 29 and sells the same collections online as in-store, including ladies, men's, teens and a full children’s line. However, it will also feature online-only items.

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As well as fashion, Russian customers will be able to shop for their home through the store, which will sell H&M Home. H&M states: "H&M Home brings fashion and fun to interiors with a seasonal selection of products for every room in your home."