H&M: Lady Gaga and Tony Bennett sing for Christmas campaign

By

Matthieu Guinebault

Published
Aug 27, 2014

The jazz singer and pop diva will perform a song from their joint album, Cheek to Cheek, in a commercial expected by the end of November.


The campaign will feature the artists dressed in the Swedish brand’s clothes in ads for print media, online and outdoor.

In November 2013, Lady Gaga participated in the launch of H&M’s flagship in New York’s Times Square.

This collaboration will take place following the release of the album on September 23.