×
278
Fashion Jobs
MAJE
Supervisor - Selfridges, London
Permanent · LONDON
BURBERRY
CRM Manager
Permanent · LONDON
TOPSHOP TOPMAN
CRM Coordinator
Permanent · London
TOPSHOP TOPMAN
Senior Marketing Manager
Permanent · London
ARCADIA GROUP
SEO Manager
Permanent · LONDON
ARCADIA GROUP
Digital Logistics Manager
Permanent · London
NEXT RETAIL LTD
Buyer - Womenswear (12 Month Contract)
Permanent · ENDERBY
GUCCI LIMITED
Gucci Visual Merchandising Manager
Permanent · LONDON
NEXT RETAIL LTD
Warehouse Operative (Part Time Afternoons - 14.00 - 20.00)
Permanent · PONTEFRACT
TOSHI TECHNOLOGIES LTD
London Experience And Operations Manager
Permanent · LONDON
TJX CORPORATE
Information Technology Graduate (2021)
Permanent · WATFORD
SHISEIDO
UK Supply Planner
Permanent · LONDON
NEXT RETAIL LTD
Loss Prevention Officer - Preston 721
Permanent · WALTON-LE-DALE
DESIGNER EXCHANGE
Digital Marketing Manager
Permanent · LONDON
SHISEIDO
Bareminerals Account Manager - Hoopers, Wilmslow (Maternity Cover) (37.5)
Permanent · Manchester
SHISEIDO
Bareminerals Account Manager - Debenhams, Winchester (Maternity Cover)
Permanent · Hampshire
SHISEIDO
Account Manager - Debenhams
Permanent · BURY SAINT EDMUNDS
SHISEIDO
Bareminerals Account Manager - Debenhams, Ipswich (37.5)
Permanent · Ipswich
SHISEIDO
Shisiedo Group Fragrance Account Manager - John Lewis, Brent Cross (22.5)
Permanent · London
NIKE
Nike Temporary Part Time Athlete (Sales Associate)
Fixed-term · Bideford
NIKE
Nike Temporary Part Time Athlete (Sales Associate)
Fixed-term · Portsmouth
REISS
Assistant Branch Merchandiser
Fixed-term · LONDON

Farfetch secures exclusive distribution for Prada Linea Rossa

Published
Oct 28, 2019
Reading time
2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Farfetch and Prada have unveiled an exclusive partnership for the luxury house’s revived sportswear-inspired line Linea Rossa.


Image courtesy of Farfetch


Popular in the 1990s and early 2000s for its high-tech aesthetic and recognisable red strip, the line made a comeback at Prada’s men’s and women’s Fall/Winter 2018 shows, returning as an evolved technical collection.

Farfetch has secured Linea Rossa’s exclusive distribution, becoming the only multi-brand digital platform to have the right to sell the Fall/Winter 2019 collection.

The 155 pieces including ready-to-wear mens, womens, accessories and skiwear have already launched on the online marketplace, which was founded by José Neves in 2007.

There are updated versions of classic '90s styles, reinvented with new construction methods and materials in a nod to the line’s renewed focus on technical innovation.

Farfetch, which announced a 43% increase sales to $209 million in the second quarter of the year, has been working to expand its luxury credentials with several exclusive agreements. In addition to Prada, the platform has secured exclusive deals with Valentino, Burberry and Stella McCartney.

Commenting on the latest deal, Holli Rogers, chief brand officer at Farfetch, said: “It’s an honour to work with Prada to showcase the cutting-edge Linea Rossa collection for our customers looking to rediscover the line. 

“We are continually seeking to enhance not only our breadth of offer; but importantly to position Farfetch as the destination for lovers of luxury fashion to access to the most exciting collections from the world’s most dynamic brands, found only on Farfetch.”

Copyright © 2020 FashionNetwork.com All rights reserved.