England footballer Eric Dier is Braun’s new global brand ambassador

Braun, the grooming and skincare brand, has tapped Tottenham Hotspur and England footballer Eric Dier for a cross media campaign dedicated to the new Braun Multi-grooming Kit.

Eric Dier fronts Braun's new campaign - Photo: Braun

The partnership aims to encourage men to demand more, and invite them to choose both style and substance from their grooming regime. With consistent results and a track record of switching effortlessly between midfield and defence, Dier was described as the perfect ambassador for the campaign.

"As one of the best footballers in the world today, we couldn't be happier about Eric's new appointment to Global Brand Ambassador. With his unfaltering dedication to the game, Eric represents the consistent performance that is key to the ethos of the Braun grooming range. We can't wait to begin working with him,” Zbyszek Kalenik of Braun said.

Dier plays for Premier League club Tottenham Hotspur and the English national team, and has become one of the most successful and well-respected team players in the UK.

He said: "You can see from my playing style that I don't believe in compromising on substance or style, and that's something I'm proud of. It's true for my attitude off the pitch too, which is why I'm pleased to be working with Braun on the launch of the new Multi-Grooming Kit. Each of its seven different functions is as good as the next, so however I'm styling or re-styling I know I can rely on it to make me look my best in next to no time."

The brand’s new grooming kit features smart clipper combs, 13 length settings, long-lasting  sharp blades and a fully washable body.

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