Deichmann reopens Blackpool store following £320,000 refurbishment
today Mar 14, 2019
Affordable shoe chain Deichmann has revamped its store at Houndshill Shopping Centre in Blackpool to bring it in line with its 3,700-strong global portfolio.
Deichmann spent £320,000 on the refurbishment, redesigning the layout to enhance the shopping experience. Built to provide a convenient and fast experience, all shoes and sizes are on display, allowing customers to help themselves to the range without having to wait for assistance.
“Following a successful re-opening, we’re even more excited for the future of our Blackpool store. We’re really looking forward to showing off our store’s new look to our loyal shoppers and continuing to be a well-loved fixture of the Houndshill Shopping Centre,” said Lee Gregson, store manager of Deichmann Blackpool.
To celebrate the store’s new look, Deichmann launched a series of promotions for new customers, including free shoes for the store’s first 25 customers, limited edition bags and a ‘Spin the Wheel’ game, giving shoppers the chance to win free shoes and discounts.
With over 100 stores in the UK and more than 3,000 in Europe, Deichmann is the largest European shoe retailer. It has UK flagships in Westfield London and Westfield Stratford, and it has collaborated with celebrities including Ellie Goulding, Halle Berry and Cindy Crawford.
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