COO to exit Sweden's Björn Borg

By

Cajsa Lykke Carlson

Published
Jun 10, 2015

Swedish fashion and underwear brand Björn Borg has announced the departure of its COO and deputy CEO Henrik Fischer.

The company launched a new business plan for 2014/15, which focused on sales growth and on transitioning the label into a sports fashion brand.

It stated that "in connection with the implementation of the new business plan, organizational changes have been made" and that Fisher's exit was agreed on within the scope of such reorganisations.

Ads

In the future, the deputy CEO and COO role will be redundant. Fischer leaves Björn Borg on June 30.