×
1 119
Fashion Jobs
HOMEGOODS
Loss Prevention Detective
Permanent · Countryside
TK MAXX
10933-Loss Prevention Officer Sth Ruislip
Permanent · Ruislip
TK MAXX
10933-Loss Prevention Officer Haringey
Permanent · London
ESTÉE LAUDER
Aveda Haircare Category & Marketing Planning Manager
Permanent · London
ESTÉE LAUDER
Mac - Area Sales And Education Manager - London - Maternity Cover
Permanent · London
RALPH LAUREN
Operations Manager - Gretna
Permanent · Gretna
LUXURY RECRUIT
Head of Digital - Luxury
Permanent · LONDON
LUXURY RECRUIT
Brand Director - Luxury
Permanent · LONDON
LEVI'S
Mobile App Trading & Operations Manager
Permanent · London
BLACK PR
Sales Account Manager
Permanent · LONDON BOROUGH OF HACKNEY
ESTÉE LAUDER
Clinique - Consultant - Boots, Inverness - 18 Hours - Part Time, Permanent
Permanent · Inverness
RELY RECRUITMENT
Head of Finance / Finance Manager
Permanent · LONDON
LEVI'S
Performance Marketing Manager
Permanent · London
ESTÉE LAUDER
la Mer - Business Manager - Bentalls, Kingston - 22.5 Hours / 4 Days - Part Time, Permanent
Permanent · Kingston upon Thames
SHISEIDO
Ecommerce Manager - Nars, Shiseido & Drunk Elephant
Permanent · London
VANS
Account Coordinator - Dutch Speaking - Vans
Permanent · NOTTINGHAM
ESTÉE LAUDER
The Estée Lauder Companies - CRM And Loyalty Manager
Permanent · London
ESTÉE LAUDER
Clinique - Consultant - John Lewis, Bluewater - 25.5 Hours - Part Time, Permanent
Permanent · Dartford
ESTÉE LAUDER
Clinique - Consultant - Boots - Metro, Gateshead - 21 Hours - Part Time, Permanent
Permanent · Gateshead
ESTÉE LAUDER
Director, Global Social Marketing
Permanent · London
ESTÉE LAUDER
Tom Ford - Business Manager - John Lewis, Milton Keynes - 37.5 Hours, Days - Full Time, Permanent
Permanent · Milton Keynes
SHISEIDO
Nars Account Manager, Fenwick Bond Street (37.5 Hours)
Permanent · London
Published
Dec 8, 2021
Reading time
2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Burberry enters rental and resale in My Wardrobe HQ link-up

Published
Dec 8, 2021

Burberry has moved into rental and resale in a deal with rental specialist My Wardrobe HQ — the company of which Jane Shepherdson is chair. The news comes on the same day that a VoucherCodes report suggested large numbers of UK consumers are switching on to rental this festive season.


Photo: Misan Harriman



Under the new deal, a range of staple Burberry pieces are available for periods up to two weeks via My Wardrobe HQ’s webstore. 

The link-up will also benefit the Smart Works charity that provides high-quality interview clothes and coaching for unemployed women. Some 40% of the rental price will go to the charity.

It’s the first rental and resale offering in the UK for the luxury label with the offer comprising “key Burberry pieces donated by customers, a move that aims to champion a more circular future and help customers consider all options available to them when they’re looking to refresh their wardrobes”.

The curated rental edit launched on My Wardrobe HQ’s website on Wednesday and includes the famous trench coat, as well as pieces in the classic house check and “timeless bags”. They can be rented for four, seven, 10 or 14 days, or bought outright.

The campaign was shot by photographer and recently appointed Chair of the Southbank Centre, Misan Harriman. The imagery was shot in his reportage style and features new British modelling faces “captured in street-style moments in some of his favourite London neighbourhoods”.

Pam Batty, VP of Corporate Responsibility, at Burberry said: “Supporting the principles of a more circular economy is key in achieving our ambition to be Climate Positive by 2040. We are delighted to partner with My Wardrobe HQ to offer our communities a new way to shop sustainably for luxury pieces of the highest quality and craftsmanship, whilst expanding on our existing reuse, repair and recycling initiatives.”

My Wardrobe HQ founder Tina Lake added: “From the first moment that I imagined MWHQ, it was with an ambition to work with Burberry — they are the epitome of heritage, but with a huge pioneering spirit. The campaign imagery was another dream we brought to life — Misan has been a friend to our business and of our sustainable ethos throughout, and the opportunity to bring everything together has created a magic moment for fashion and sustainability.”

Copyright © 2022 FashionNetwork.com All rights reserved.