×
1 183
Fashion Jobs
LAIDBACK LONDON
Digital Marketing Manager
Permanent · HARROW
MARSHALLS
70118-lp Detective
Permanent · Banning
ESTÉE LAUDER
Clinique - Consultant - Boots, Watford - 22.5 Hours - Part Time, Permanent
Permanent · Watford
ESTÉE LAUDER
Tom Ford Beauty - Digital Marketing Executive
Permanent · London
ESTÉE LAUDER
Clinique - Consultant - John Lewis Edinburgh - 6 Hours - Permanent
Permanent · Edinburgh
ESTÉE LAUDER
Clinique - Consultant - Boots st Albans- 22.5 Hours - Permanent
Permanent · St Albans
ESTÉE LAUDER
Clinique - Consultant - John Lewis, Oxford Street London - 15 Hours - Permanent
Permanent · London
ESTÉE LAUDER
Tom Ford - Business Manager - Fenwick - Bracknell - 37.5 Hours - Full-Time, Permanent
Permanent · Bracknell
ESTÉE LAUDER
Clinique - Consultant - John Lewis, High Wycombe - 16 Hours - Part Time, Permanent
Permanent · High Wycombe
ESTÉE LAUDER
Clinique - Consultant - Moores, Coleraine - 12 Hours - Part Time, Permanent
Permanent · Coleraine
ESTÉE LAUDER
Clinique - Consultant - Boots, Barnstaple - 7.5 Hours - Part-Time, Permanent
Permanent · Barnstaple
ESTÉE LAUDER
Clinique - Consultant - Boots, Sedley Place - 37.5 Hours - Full Time, Permanent
Permanent · London
NIKE
HR Operations Consultant, London
Permanent · London
ESTÉE LAUDER
Clinique - Consultant - Boots - Cribbs Causeway, Bristol - 7.5 Hours - Part-Time - Permanent
Permanent · Bristol
ESTÉE LAUDER
Clinique - Consultant - Boots Kingston - 15 Hours - Permanent
Permanent · Kingston upon Thames
ESTÉE LAUDER
Clinique - Consultant - House of Fraser, Norwich - 30 Hours - Full Time, Permanent
Permanent · Norwich
ESTÉE LAUDER
Clinique - Consultant - Boots, Milton Keynes - 14 Hours - Part Time, Permanent
Permanent · Milton Keynes
ESTÉE LAUDER
Clinique - Consultant - Edinburgh, Boots - Fort Kinnaird - 11.5 Hours - Part Time - Permanent
Permanent · Edinburgh
ESTÉE LAUDER
Clinique - Consultant - Stockton, Boots Teeside - 22 Hours - Part Time - Permanent
Permanent · Stockton-on-Tees
ESTÉE LAUDER
Clinique - Consultant - Boots, Uxbridge - 7.5 Hours - Part Time, Permanent
Permanent · Uxbridge
ESTÉE LAUDER
Clinique - Consultant - Boots Stratford City e20 - 7.5 Hours - Permanent
Permanent · London
ICEBREAKER
Key Account Manager
Permanent · LONDON
Advertisements
Published
Jul 8, 2021
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Boohoo names fashion director for acquired mid-market brands

Published
Jul 8, 2021

Boohoo is continuing to ramp up its support for a basket of acquired brands and has named a new fashion director for the Karen Millen, Coast, Oasis and Warehouse labels it bought in recent years.


Karen Millen/Boohoo Group



Lizzie Dawson takes up the post having previously been a consultant at Topshop and Topman, both of those former Arcadia brands also being under new ownership since their parent company’s failure.

She was global creative design director consultant at the womenswear and menswear retailers from last autumn until this February. Topshop and Topman are now owned by e-tail giant ASOS and she worked on the brands to create a new direction for them.

Before this, she spent three years at Urban Outfitters.

She now has the task of working some magic on the four Boohoo brands that became part of the group after the failure of their respective businesses both before and during the pandemic. 

They take in a wide womenswear offer ranging from mid-market-affordable to premium mid-market pricing and both casual and formal daywear to occasion dressing. Boohoo seems pleased with their development so far but clearly sees greater potential.

Boohoo Group has owned Karen Millen and Coast for nearly two years now and the one-year anniversary of its Oasis and warehouse buy is approaching. Jane Eskriett, the MD of the four brands, said Dawson’s “expertise and experience” will help the company accelerate its mid-market journey.

Copyright © 2021 FashionNetwork.com All rights reserved.