×
544
Fashion Jobs
STEPHANIE JACKSON RECRUITMENT.
Beauty Account Manager
Permanent · LONDON
RETAIL CONSEIL PARIS
Region HR Manager, UK + Scandinavia, Luxury Fashion
Permanent · LONDON
FOUR SEASONS RECRUITMENT
Art Consultant
Permanent · LONDON
LIBERTY LTD
Sales Coach - Fashion
Permanent · LONDON
HAYS RECRUIMENT
Merchandising Manager - Growing Jewellery Brand
Permanent · LONDON
FOUR SEASONS RECRUITMENT
Ecommerce Manager
Permanent · LONDON
FOUR SEASONS RECRUITMENT
Sales Supervisor
Permanent · LONDON
TOO FACED
Too Faced Business Manager - Boots, Leeds Trinity
Permanent · LEEDS
FOUR SEASONS RECRUITMENT
Merchandising Manager
Permanent · LONDON
360 RESOURCING
Account Manager
Permanent · LONDON
BIMBA Y LOLA
Sales Assistant Brompton Road
Permanent · LONDON
BIMBA Y LOLA
Part Time Sales Assistant Brompton Road
Permanent · LONDON
BIMBA Y LOLA
Sales Assistant Richmond
Permanent · LONDON
NEXT RETAIL LTD
Home Design Consultant
Permanent · CAMBERLEY
NEXT RETAIL LTD
Warehouse Administrator
Permanent · DONCASTER
HAYS RECRUIMENT
E-Commerce Manager
Permanent · LONDON
HAYS RECRUIMENT
Eyewear Account Manager South London
Permanent · LONDON
NEXT RETAIL LTD
Home Design Consultant
Permanent · CARDIFF
NEXT RETAIL LTD
Sales Coordinator - Permanent
Permanent · LONDON
360 RESOURCING
Head Office Recruitment Consultant - Fashion Retail
Permanent · LONDON
360 RESOURCING
Temps Controller / Temps Recruitment Consultant - Fashion Retail
Permanent · LONDON
OUTSIDE THE BOX RECRUITMENT
Production Manager-Shoes & Slg-Luxury- London Salary up to £70k
Permanent · LONDON
Advertisements

Authentic Brands Group inks new licensing deal for Juicy Couture in Europe

Published
today Jul 30, 2019
Reading time
access_time 2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

New York-based brand management company Authentic Brands Group LLC (ABG) announced on Monday that it has signed a new long-term European master licensing deal for Juicy Couture with London-based apparel and accessories designer and manufacturer The Batra Group.


A sneak peek of the upcoming Batra-designed Juicy Couture collection - Photo: Juicy Couture

 
Batra will launch its first line of apparel, accessories, handbags and footwear for Juicy Couture in Europe in spring 2020.  
 
Batra will be teaming up with designer Amy Gibson – who has previously worked on Beyoncé’s Ivy Park label – for its debut offering for the brand, which is intended to combine the classic Juicy Couture aesthetic with a streetwear vibe.

“As the Juicy Couture brand continues to grow and evolve, it is our priority to enlist industry-leading partners in key brand territories to expand the business and design product that is authentic to the brand’s DNA and meets the needs of the Juicy Girl,” explained ABG President Jarrod Weber in a statement. “We are confident that The Batra Group will successfully expand Juicy Couture throughout Europe and look forward to a long-lasting relationship.”
 
ABG, which acquired Juicy Couture in 2013, has been doubling down on its licensing efforts for the brand over the last few months. The group notably signed a deal with South Korean lifestyle company Shinsegae International in December of last year with a view to push Juicy Couture’s growth in the market, and also announced an outerwear licensing agreement with K&S Outerwear on its home market in January.
 
Other brands owned by ABG include Nautica, Aéropostale, Nine West, Vince Camuto and Judith Leiber.
 
Batra’s collection for Juicy Couture will be distributed throughout Europe both on and offline.

Copyright © 2020 FashionNetwork.com All rights reserved.