×
1 222
Fashion Jobs
ALEXANDER MCQUEEN
Collection Coordinator Assistant
Permanent · LONDON
ESTÉE LAUDER
Clinique - Consultant - Boots, Oxford - 24 Hours - Part Time, Permanent
Permanent · Oxford
ESTÉE LAUDER
Clinique - Consultant - Boots, Sedley Place London - 37.5 Hours - Full Time, Permanent
Permanent · London
PAUL SMITH
Office Administrator
Permanent · NOTTINGHAM
FRASERS GROUP
Trainee Commercial Manager
Permanent · SHIREBROOK
FOREO
Key Account Manager
Permanent · London
ESTÉE LAUDER
Clinique - Consultant - John Lewis Edinburgh - 26 Hours - Part Time, Permanent
Permanent · Edinburgh
BEARA BEARA
Marketing Executive (Taiwanese)
Permanent · LONDON
BRANDLAB 360 - HULA
Hula by Barbara Hulanicki – Wholesale Sales Manager
Permanent · LONDON
HOMEGOODS
Loss Prevention Detective
Permanent · Countryside
TK MAXX
10933-Loss Prevention Officer Sth Ruislip
Permanent · Ruislip
TK MAXX
10933-Loss Prevention Officer Haringey
Permanent · London
ESTÉE LAUDER
Aveda Haircare Category & Marketing Planning Manager
Permanent · London
ESTÉE LAUDER
Mac - Area Sales And Education Manager - London - Maternity Cover
Permanent · London
RALPH LAUREN
Operations Manager - Gretna
Permanent · Gretna
LUXURY RECRUIT
Head of Digital - Luxury
Permanent · LONDON
LUXURY RECRUIT
Brand Director - Luxury
Permanent · LONDON
LEVI'S
Mobile App Trading & Operations Manager
Permanent · London
BLACK PR
Sales Account Manager
Permanent · LONDON BOROUGH OF HACKNEY
ESTÉE LAUDER
Clinique - Consultant - Boots, Inverness - 18 Hours - Part Time, Permanent
Permanent · Inverness
RELY RECRUITMENT
Head of Finance / Finance Manager
Permanent · LONDON
LEVI'S
Performance Marketing Manager
Permanent · London
Published
Oct 5, 2016
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Asics creates new inhouse digital division

Published
Oct 5, 2016

Asics is taking its electronic development and digital sports applications seriously. Launching October 1, the Japanese group has created a global digital division, which is slated to work on digital content and innovations.

Asics hones in on sports wearables - Runkeeper


Leading the new hub from Boston in the U.S., is Jason Jacobs, founder and chief executive of Runkeeper, an application which was acquired by Asics in March.

"We are investing in digital as we reach toward a global model centred on the consumer, all the while applying our founding philosophy of a healthy body and a healthy mind," explained Motoi Oyama, chief executive of Asics Corporation.

"When we acquired Runkeeper, we didn't only inherit a great product and brand, we also took on an incredible team who are helping lead our digital strategy across the whole company."

The group also hopes to become a leader in sports wearables. The new digital division will further develop Runkeeper, but also other applications and Asics' e-commerce, as part of a new digital outlet for consumers and active people to enjoy.

Asics Corporation recorded revenues of more than 428 million yen (3,354 million euros) for fiscal 2015.

Copyright © 2022 FashionNetwork.com All rights reserved.