More and more retailers and brands are seeking ways to boost their sales in this difficult year and beyond and brand link-ups are a way forward. The latest is between male make-up brand War Paint For Men and Reiss.
Faced with consumers who are increasingly demanding in terms of brand values, luxury labels are undergoing a sea change, extending their vision beyond products. Gucci more than others, through its unique initiatives.
Louis Vuitton has strengthened the RED collab’ club with a new red sneaker. Vuitton previously supported RED, the global organization founded by Bono and Bobby Shriver in 2006 to fight AIDS, with a special candle.
Where were Ben Hecht or Federico Fellini just when you needed them? Gucci’s online TV series whose finale episode premiered on Sunday night didn't set the cinematic world on fire, but its GucciFest sure impressed.
The timepiece, made from 100% ocean plastic, launches alongside The Tom Ford Plastic Innovation Prize, a prize that aims to fight against ocean plastic pollution, offering an award total of $1 million.
Briton Richard Collier is the new CEO of Jack Wolfskin, starting next week. He’ll be responsible “for the further development of the strategic brand positioning, and the continued internationalisation” of the label.
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