Pop-up stores; the multiple iterations of the Coco concept; three new fragrances and a marketing strategy especially created for millennials in the Instagram age are some of the latest developments from Chanel.
Grailed has secured $15 million in Series A funding, bringing the company's total backing to $20 million. The funds will be used on consumer experience, marketing and expanding women's product for sister site, Heroine.
The growing importance of ‘hard luxury’ was further illustrated on Thursday as Yoox-Net-A-Porter’s high-end menswear arm Mr Porter announced the launch of its new watches offer combining commerce with content.
Burberry seems to be on track with its transformation plan with sales and profits not suffering as it enters a period of fast change. But tough comparisons and regional variations also had an impact on its latest year.
News from the BFC is coming thick and fast at the moment. Just a day after naming Farfetch exec Stephanie Phair as its new Chair, the group has unveiled David Beckham in the brand new role of Ambassadorial President.
Farfetch continued its global expansion plan this week and launched in the Middle East on Wednesday with its Arabic language site debuting after the signing of a joint venture deal with Chalhoub Group earlier this year.