As part of the partnership, Jacket Required will create a dedicated Trouva lounge at its upcoming January show where buyers, brands and press will be able to hear more about the platform and how they can be involved.
This season, the men's tradeshow takes inspiration from the cinema, unveiling a "film festival" theme for January. The return of major names, as well as special events and new collaborations, are all part of the glamour.
Fashion trade show Pure London has announced the creation of a new sourcing event as a platform to unite suppliers, buyers and brands and bring all aspects of fashion sourcing and manufacturing under one roof.
London trade show Pure has promoted Julie Driscoll to the role of managing director. She will drive the next step in Pure’s evolution as the event unveils a new campaign and website for its February show.