British women's fashion and occasionwear brand Phase Eight has chosen singer Sophie Ellis-Bextor to represent the label. It is the first time the label has selected a high-profile ambassador to model for it since 2004.
Quiksilver is expanding Roxy’s winter range with a new ski line. The boards sports group has signed an agreement with the company Faction Collective in order to develop and produce freeride and freestyle skis for fall 2015.
Launched in early 2013 with Danish group JBS, CR7, the Portuguese soccer player’s brand, originally introduced itself with a range of underwear. Now shirts designed by Richard Chai have expanded that range.
After gift boxes dedicated to beauty, food and decor, we now have Celebrity Box, a subscription gift box featuring a celebrity. The first star to participate in the concept is basketball player Tony Parker.
The Farrell brand launched by British singer Robbie Williams is getting a second chance. As of December 20, its apparel products will be sold in 15 Primark stores in the UK as well as in continental Europe.