How much is a sponsored Instagram post worth? For designer labels and the biggest influencers it’s almost £100,000, according to a report from Rakuten Marketing, although micro-influencers might get only £3,000.
She has carved out a career as a Spice Girl and a designer but Victoria Beckham is shaping up to be quite the beauty blogger. The star has filmed multiple makeup tutorials of late and has more in the pipeline.
Shop Direct has partnered with Bauer Media to drive mobile sales and promote the V by Very range with a shoppable content video campaign. The content will be featured in publications of Bauer Media brands.
Figures Facebook Inc gives advertisers about its potential reach differ from U.S. census data, an investment analyst said on Tuesday, renewing questions about how tech companies verify the value of their digital marketing space.