Pure London and Scoop collaborate to accommodate buyers

Pure and Scoop, two fashion trade shows taking place in London this Monday and Tuesday, have joined forces to help buyers attend both events.


Pure London

Pure London, which is being held at London Olympia in West Kensington, and Scoop, taking place at the Saatchi Gallery in Chelsea, are offering complimentary taxi services between the two venues.

Both shows are now owned by ITE Group, after former Pure London owner Ascential sold a group of exhibitions to the listed events organiser earlier this year.

Nick Cook, commercial director at ITE Group commented; “Our highly complementary market-leading, global portfolio of fashion exhibitions deliver content-driven, must- attend events. With Scoop and Pure London now part of the same group and this season taking place at the same time, we can work in partnership to offer visitors the ultimate buying experience.”

Julie Driscoll, managing director at Pure London added; “Many visitors welcome the two fashion shows taking place at the same time and following the sale our first priority was to accommodate both audiences and offer free taxis to run between both shows.”

Dedicated taxi ranks at London Olympia and the Saatchi Gallery will offer Addison Lee cars at key times of the day.

The fashion trade fairs opened on Sunday and will run until Tuesday 24 July.

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