Primark signs up for new Westfield London store

Primark is adding a new store to its London portfolio in Westfield White City’s new £600 million extension, which is scheduled to open next year.


Primark

The value fashion retailer has taken a 70,000 sq ft unit in the shopping centre, joining what will become Europe’s largest shopping destination when it opens in March.

The Primark store will stock the latest trends in women’s, men’s and children’s fashion, including footwear, lingerie, beauty and homeware, according to reports.

“The arrival of this much loved brand will be hugely popular amongst customers as one of the most requested new stores to the centre. Primark has attracted millions of visitors to Westfield Stratford City, and the expansion of Westfield London has enabled us to provide large-scale modern retail space for this important retailer,” said Keith Mabbett, director of leasing, Westfield UK and Europe.

Joining Primark is luxury beauty brand Space NK, cosmetics label Urban Decay and British lingerie retailer Bravissimo. Menswear brands Frencheye and Emperor will also open new stores in the mall.

Westfield London’s extension will add an extra 740,000 sq ft of retail, dining and leisure space, bringing the total number of stores from 360 to 450.

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