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AFP-Relaxnews
Published
Feb 23, 2017
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H&M announces fashion collaboration with Zara Larsson

By
AFP-Relaxnews
Published
Feb 23, 2017

Swedish singer/songwriter Zara Larsson is the latest star to team up with H&M on a fashion collection.

H&M


The 19-year-old has joined forces with the Swedish retailer on a capsule collection set to be released in store and online on May 18. According to H&M, the series will combine "edgy streetwear and glamorous stagewear," as well as drawing on Larsson's personal style.

"I've always loved the brand, they're fun and accessible to all kinds of girls which are key elements for me, plus the team is so fun to work with!" Larsson said in a statement. She also posted a photo to her 2.5 million Instagram followers announcing the news.

Images teasing the collaboration see the singer posing in a pale candy pink hooded sweatshirt and a hot pink baseball cap, and an oversized denim jacket.

H&M is also supporting the star's music career, and will be promoting her upcoming album "So Good" on its in-store digital screens ahead of the record's release on March 17. Shoppers will also be able to pre-save the album at www.hm.com, meaning it will be automatically added to their Spotify music library on the launch date.

Larsson first shot to fame in her native Sweden after winning the 2008 edition of the talent show "Talang." She has since released a debut album, collaborated with stars including MNEK, Tinie Tempah and Ty Dolla Sign, and was named one of the "30 Most Influential Teens of 20163 by Time Magazine.
 

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