Apricot to open at The Broadway in Bradford

By

Barbara Santamaria

Published
Jul 4, 2018

Fast-growing women’s fashion brand Apricot is the latest to endorse the growing appeal of The Broadway shopping centre in Bradford.

The brand has taken a 3,609-square-foot unit in the Eastbrook Mall area for its 13th standalone store, expanding a presence that is also featured in 400 concessions across the UK and Ireland.

The signing is significant for the shopping centre, which has welcomed more than ten new retailers including The Fragrance Shop and Footlocker over the last 18 months.

"We're delighted to welcome Apricot to the Centre. It represents another fantastic addition to our growing fashion offer and one which is sure to be hugely popular with our visitors,” said Ian Ward, general manager of The Broadway, Bradford.

“Bradford is continuing to develop as a prime retail and leisure destination in Yorkshire, with visitors choosing the city for its top restaurants and fantastic range of shops.”

Apricot co-founder Sophia Ciampa said the brand is confident customers in Bradford will love its product. “The Broadway is a fantastic retail destination and is a very popular location with shoppers and tourists alike. We’re looking forward to welcoming customers into the new store,” she said.

In addition to a growing store and concession portfolio in the UK, Apricot has over 800 concessions and stockists in mainland Europe, America and Canada. Its turnover increased by 8.3% to £42.6 million in the year to 28 February 2017, with profits surging almost 60% to £2.2 million.